Last updated: January 2020


Counterpoise + Co ("us", "we", "our") operates the website. 


This privacy notice informs you of how we collect, use and share personal information, when you use our services. 


Information we collect


We do not require you to provide any personal information to navigate our website. 


When you sign up to our newsletter, we collect your contact information, namely your email address. 


When you sign up to our services, we collect your contact information, such as name, email address and country of residence.

We require this information in order to provide you with our services.


When you engage with us via email or other online communication forms, you provide us with personal information such as name and email address. 


When you provide us with information through feedback, surveys or suggestions without information that identify you, we might use it and share it with third parties. 

How we use your information


In accordance with EU data protection laws, we act as the “data controller” when we process your personal information. 


We use the information we collect about you to provide our services, to communicate with you, send you updates, to provide technical support and to improve our services. We aggregate personal information for the purpose of research and benchmarking.


We might send you information about new services or updates that we think might be of interest to you. You can opt of out receiving these at any time, please email  


We use personal information to identify your interests and needs in order to provide you with relevant services. We also use information to identify any problems with our website.



How we share your information


We share your information with certain third parties in order to provide our services and as necessary to comply with our legal obligations. We apply appropriate safeguards when sharing your information.


We share information with service providers (“data processors”) that help us perform website functions and administer our services.


We use Zoho Mail for email communication. A link to Zoho Mail’s privacy notice is here

We use Wix for web hosting. A link to Wix’s privacy notice is here

We use MailChimp to distribute our newsletter. A link to MailChimp’s privacy notice is here 

We use Google for cloud services such as surveys. A link to Google’s privacy notice is here


In the event that we enter into, or intend to enter into, a transaction that alters the structure of our business, such as a reorganisation or a merger, we would share personal information with third parties for the purpose of facilitating and completing the transaction. 


We will share information if we believe it is necessary to detect, investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person.


We will share information where we are legally required to do so, such as in response to court orders, law enforcement or legal process; to establish, protect, or exercise our legal rights or contractual obligations; to defend against legal claims or demands; or to comply with the requirements of any applicable law.


In addition to the reasons above, we may request your permission to share your personal information for a specific purpose. We will notify you and request consent before you provide the personal information or before the personal information you have already provided is shared for such purpose. You may revoke your consent at any time.





We implement and maintain reasonable security procedures and practices appropriate to the nature of the information we store, in order to protect it from unauthorised access, destruction, use, modification, or disclosure. We ensure encryption, safe access and authentication to guard against unauthorised access to personal data in our systems.


Please be aware that no online transmission or electronic storage is completely protected against data breaches. We are unable to guarantee the absolute security of the personal data that we collect. 


You may correct or delete the information provided to us by emailing us at



How long we keep your information 


You can request that we delete your information by writing to us at


We will retain your information until it is no longer necessary for the purposes for which it was provided or legally required. We retain your information for longer periods for specific purposes such as compliance with applicable laws and regulations and/or as necessary to protect our legal rights or for certain business requirements. 


The specific reasons for retaining some data could be:


Security, fraud & abuse prevention - i.e. to protect you, other people, and us from fraud, abuse, and unauthorised access.


Financial record-keeping - when you make a payment to us we are often required to retain this information for a longer period of time for purposes of accounting, dispute resolution and compliance with tax, anti-money laundering, and other financial regulations.


Complying with legal or regulatory requirements - to meet any applicable law, regulation, legal process or enforceable governmental request, as required to enforce our terms of service, including investigation of potential violations.


Direct communications with us - if you have directly communicated with us, we may retain reasonable records of those communications.


Even if you request that your personal information is deleted, keep in mind that the deletion by our third party providers may not be immediate and that the deleted information may persist in backup copies for a reasonable period of time. For any privacy or data protection-related questions, please write to


Links to other sites


Our service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the privacy policy of every site you visit.


We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or Services.




This website and our services are not intended for individuals under the age of eighteen (18) years.


Changes to this privacy policy 


We may change this privacy policy. We will post the changes and the date they go into effect on this page. We encourage you to review it to stay informed. If we make changes that materially affect your privacy rights we will notify you of the changes by posting a prominent notice on our website or using other methods, e.g. contact via email.


Contact us


If you have any questions, please contact us: